Valuing a Wollongong Accounting, Advisory or Law Firm

A Crown Street litigation practice, a tax and advisory firm in North Wollongong or a conveyancing and estates office in Shellharbour: each is worth what its fees will still bring in once a partner has left, which is a different question from what it billed last year.

A Wollongong accounting or law firm is valued by charging each partner at the market cost of the work they do, then capitalising the profit that remains. The rate applied to that profit rises or falls with the share of fees that recur every year, the length of client relationships, dependence on a few large accounts, and whether clients belong to the firm or to a single partner.

What brings a Wollongong firm to a valuation

Most requests start with a partner's plans. A founding principal of a CBD accounting practice wants to move to part-time and the remaining partners need a price for the interest they will acquire. Two firms, one in Fairy Meadow and one near Crown Street, are exploring a merger and want to measure what each side brings on the same basis. A partner leaving a commercial law practice finds that the formula in the deed gives a result nobody accepts. A separating spouse's interest in a firm has to be valued at a fixed date for the Federal Circuit and Family Court of Australia. Or the practice is shifting from a partnership into a company and a market value is needed to support the move.

Many valuations take place with no transaction in view. Exit clauses written when a firm was smaller often point to net book value or a set multiple of fees, and neither follows current earnings. An up-to-date market value gives partners a shared reference point, so the discussion is about a number and not about the intent of an old clause.

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How a Wollongong practice is approached

The Income Approach takes the lead. Whoever buys a practice, whether an incoming partner or a larger firm, is buying a stream of repeat fees. The valuation therefore centres on the profit those clients generate after each partner's time is paid at what the market would charge.

In most engagements we capitalise future maintainable earnings, working from three to five years of results. The capitalisation rate is built up with firm-specific loadings, chiefly the proportion of income tied to the biggest clients and the proportion that would follow a particular partner elsewhere.

Where the next few years will not resemble the last few, a discounted cash flow is the better tool. Examples are two firms part-way through integration, a large client that has said it is leaving, a planned move from compliance work into advisory, or a senior partner whose clients may not stay. One capitalised year cannot capture a shift that unfolds over several.

Market cross-check

Prices paid for firms of similar size and work mix help us judge whether the income result is sensible. Fee multiples quoted in the profession serve only as a sense check, because a single multiple would price a thinly profitable firm that leans on one client the same as a highly profitable firm with hundreds of clients.

Asset cross-check

Rarely the lead. Debtors, unbilled time, fit-out and the lease are restated at what they would realise and give a minimum value. A practice with dependable repeat fees usually sits comfortably above that figure.

The adjustments that settle what a firm is worth

This is the step at which two valuers most often land on different figures, so the report states each adjustment and why it was made. In Wollongong accounting, advisory and law practices the usual candidates are:

Accounting and law practices in the Illawarra

Where a firm's fees come from matters more than its street. Practices with offices in the Wollongong CBD and along Crown Street tend to carry a mix of commercial, property and litigation work, with clients ranging from owner-managed businesses and trades to health and education organisations and the suppliers and contractors around Port Kembla. Litigation and insolvency work that comes before the Local Court and District Court at Wollongong arrives matter by matter and is harder to forecast. Offices in North Wollongong, Fairy Meadow, Unanderra, Dapto, Albion Park Rail, Shellharbour and Kiama work more often for households, farming and rural landholders, builders and trade businesses, and deceased estates, where the same clients return each year.

Succession runs through the whole local profession. A good share of Illawarra firms and their clients are family-owned and run by people who are close to retirement, which keeps sales, estate planning and family transfers busy and means several principals may look to sell at once. In law firms the work mix shapes the method: wills, estates and conveyancing recur in a steady pattern, whereas commercial disputes and transactional matters arrive in uneven lumps and call for a longer history and a higher rate. Money a practice holds in trust belongs to its clients under the profession's trust account rules and is never part of the firm's value, although fees that are earned and recoverable disbursements can be.

The client base for this work has been widening. Across Australia the number of professional, scientific and technical services businesses rose 3.6 per cent in 2025 to 2026, and the national total of actively trading businesses grew 3.1 per cent to 2,814,778 (Source: ABS, Counts of Australian Businesses, July 2022 to June 2026, released 18 August 2026). Each of those businesses needs accounts, tax lodgements and contracts, the recurring work that firms outside the capital cities are valued on.

3.6%
national growth in professional, scientific and technical services businesses in 2025 to 2026, the division accounting and legal firms sit in
Source: ABS, Counts of Australian Businesses, July 2022 to June 2026, released 18 August 2026
3.1%
growth in the national count of actively trading businesses over 2025 to 2026, to 2,814,778, each one a potential client for a local practice
Source: ABS, Counts of Australian Businesses, July 2022 to June 2026, released 18 August 2026
Excluded
money a law practice holds in trust for clients, which belongs to them and is never counted in the firm's value

How the report is built to be tested

A firm valuation report starts by stating why it was written, the standard and date of value, and the documents relied on, flagging anything we could not verify. It then goes through each approach considered and the method applied, lists the normalisation adjustments with reasons, and draws the results together into a range, with the weighting explained in plain language.

Disputes between partners test that reasoning hardest. A disagreement over the price of a departing partner's interest can be decided in the Supreme Court of New South Wales in Sydney, or in the District Court, which sits at Wollongong. Under the Expert Witness Code of Conduct in the court rules, an expert's first duty is to the court, and opposing experts may be directed to confer and narrow the points in dispute. A report that cannot say why the income approach was preferred or how the rate was assembled will struggle there. Each report is prepared under APESB, APES 225 Valuation Services and is signed by a certified valuer who will give evidence on it if required.

A question for the first meeting

Which assumption would the opposing expert challenge first, and what is the reply? A valuer who has done the work will answer straight away.

Choosing the report depth for the decision

Choose an Indicative valuation if a partner wants a rough view of where their equity sits before raising retirement with colleagues or responding to an approach. It is for internal decision-making and is not written for third party reliance. Choose a Summary report when a partner is entering or leaving, two practices are joining, or a bank wants support for a loan. Choose a Detailed report where the figure feeds a Family Law Act property settlement, a deed dispute, or any matter in which a second expert will examine the working.

Depth follows the audience. The more likely a court, the ATO, a lender or a rival valuer is to test the figure, the more of the reasoning has to be set out in writing.

Indicative

For internal decision-making. Useful for testing an offer, setting an expectation before a negotiation, or deciding whether to go to market. It is not written for third party reliance.

Summary

Sets out the approaches applied, the normalisation adjustments made and the reasoning behind the conclusion. The usual choice for a sale, an ownership change or a finance application.

Detailed

Applies and reconciles all relevant approaches in full. The level required where a court, the ATO, a lender or another expert will review the opinion.

Compare the three report types

Questions Wollongong partners ask about valuing their firm

We start from the profit left once each partner is charged at the cost of employing someone to do their job, and capitalise it at a rate that reflects how likely the fees are to survive a change of owner. In the Illawarra that rate is usually lifted most by dependence on a few large clients and by clients who are loyal to one partner. Sale prices of comparable firms then check the result instead of setting it.
Seldom. A fee multiple gives every dollar of turnover the same weight, yet two firms with identical billings can earn very different margins and face very different risks. A practice with thin margins and one client providing a third of its fees is worth less than a profitable suburban practice with several hundred small compliance clients, even when both bill the same amount.
A buyer pays for the fees that arrive after completion. When one or two clients account for a large share of income, losing either removes a big piece of earnings at once, so the capitalisation rate goes up. A broad base of individuals and small businesses lodging every year carries much less of that risk for the same reported profit.
Unbilled time and recoverable disbursements are placed on a single realistic recovery basis for each year measured, because uneven write-offs are among the commonest distortions in practice accounts. If a large unbilled balance exists at the valuation date, the part likely to be collected is reviewed again when business value is converted into equity value.
No. Funds held in trust belong to the clients and are excluded from the valuation altogether. Fees the firm has earned, billed and may draw from trust are a separate item: they form part of its debtors and are counted there.
We value the whole firm first as though a controlling owner could sell it, then consider what this holder can actually do. A partner who cannot decide distributions, admissions or a sale may justify a discount for lack of control, and at times a further one for lack of marketability, since a part share has no ready buyer. If the deed or shareholders agreement sets its own basis of value, that basis governs.
Often it can. Many deeds require mediation or expert determination before proceedings start, and a valuation with reasoning both sides can follow commonly shrinks the gap to two or three assumptions. If the deed is silent, the Partnership Act 1892 (NSW) supplies default rules for a general partnership, and the courts remain available, including the Supreme Court of New South Wales in Sydney, if the partners still cannot agree.
It can move the price more than the method. When several principals in one part of the market want to retire around the same time, buyers have more choice, and the firms that sell best have already placed client relationships with a second tier of staff. A Crown Street or North Wollongong practice whose clients deal with managers as well as the principal holds its value through a sale. One where every family business, builder and landholder phones the principal directly carries a heavier loading for the chance that clients drift once that person goes.
Certified reports are delivered from seven business days once the firm has supplied what we ask for. In practice we ask for three to five years of financial statements, fees by client, what each partner has been paid, the partnership deed or shareholders agreement and the office lease.

Book a Free Consultation

Talk your situation through with a certified valuer before you commit to anything, at no cost.

Andrew Mackson
Andrew Mackson, CFA, ABV, CBV
Managing Partner · 15+ years
Book a Free Consultation →

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